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Last updated July 2026

Top 20 General Interest Influencers in India on Instagram [2026]

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Explore Socialveins' curated shortlist of 20 General Interest influencers in India on Instagram. Selected from 1,048 relevant profiles using creator relevance and available audience and performance signals.

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Chiv Nguon
#1

Chiv Nguon

@aframe24
Followers:160.6KLocation:California, United States, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 🙋🏻‍♂️: Call me Anfernee Food 🍕 Drinks 🍸 Travel 🏝️ 📍: Los Angeles (based) 📧 💬: Ads, Partnerships ✈️: June Mongolia 📧: [email protected]

Chiv Nguon is a macro general interest influencer based in California, United States, India with around 160.6K followers.

Roccuzzo
#2
Followers:755.6KLocation:Italy, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: [email protected]

Roccuzzo is a mega general interest influencer based in Italy, India with around 755.6K followers.

Adam Bobrow
#3

Adam Bobrow

@adambobrow
Followers:323.6KLocation:India, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 🎙️ Racket Sport Commentator & Global Creator 🏓 Over 1 BILLION views (and growing) 🌍 Partnering with brands that amplify joy through sport ⬇️ NEW VIDEO

Adam Bobrow is a macro general interest influencer based in India, India with around 323.6K followers.

Jeremy Hedin
#4

Jeremy Hedin

@whatthekicks
Followers:498.1KLocation:Nevada, United States, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 📸 Content Creator 📲 Let’s Network 📍AZ

Jeremy Hedin is a macro general interest influencer based in Nevada, United States, India with around 498.1K followers.

Jessie T Usher Jr
#5

Jessie T Usher Jr

@jessietusher
Followers:738.9KLocation:California, United States, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: 🎬🎭 @theboystv • “Pulse” now streaming on @Netflix • 👨‍👧 • 🐺 • † Mark 8:36

Jessie T Usher Jr is a mega general interest influencer based in California, United States, India with around 738.9K followers.

𝑨𝒔𝒉𝒍𝒆𝒔𝒉𝒂 🧿
#6

𝑨𝒔𝒉𝒍𝒆𝒔𝒉𝒂 🧿

@ashleshasavant
Followers:305.5KLocation:Uttarakhand, India, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: For work and queries email- [email protected]

𝑨𝒔𝒉𝒍𝒆𝒔𝒉𝒂 🧿 is a macro general interest influencer based in Uttarakhand, India, India with around 305.5K followers.

Ben Mazué
#7

Ben Mazué

@benmazue
Followers:263KLocation:Reunion, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: Famille

Ben Mazué is a macro general interest influencer based in Reunion, India with around 263K followers.

Eren Sarigul
#8

Eren Sarigul

@erenjam
Followers:245.8KLocation:Tokyo, Japan, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: - Telling stories with photos - Filmmaker | Photographer - London

Eren Sarigul is a macro general interest influencer based in Tokyo, Japan, India with around 245.8K followers.

Frank Catania
#9

Frank Catania

@frank.catania
Followers:197.1KLocation:New Jersey, United States, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: DBP | SHU

Frank Catania is a macro general interest influencer based in New Jersey, United States, India with around 197.1K followers.

Halloween Horror Nights
#10

Halloween Horror Nights

@horrornightsorl
Followers:370.6KLocation:England, United Kingdom, IndiaType:Macro influencerCategories:General Interest, Local EventsGender:Not specified

Bio: Official account of Halloween Horror Nights in Orlando. Scaring the 💩 out of people since 1991. #HHN35

Halloween Horror Nights is a macro general interest influencer based in England, United Kingdom, India with around 370.6K followers. They also create content around Local Events.

Duckjay
#11
Followers:470.3KLocation:Hyderabad, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 🇧🇷 • @tribodaperiferia

Duckjay is a macro general interest influencer based in Hyderabad, India with around 470.3K followers.

Titanic
#12
Followers:526KLocation:Bourgogne-Franche-Comté, France, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: The most unforgettable love story. Watch TITANIC, now on 4K Ultra HD.

Titanic is a mega general interest influencer based in Bourgogne-Franche-Comté, France, India with around 526K followers.

Zhuang Hong-yi
#13

Zhuang Hong-yi

@zhuanghongyiart
Followers:178.3KLocation:Quebec, Canada, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: Chinese Contemporary Artist * gives a flower

Zhuang Hong-yi is a macro general interest influencer based in Quebec, Canada, India with around 178.3K followers.

Comentadores
#14

Comentadores

@_comentadores
Followers:171.7KLocation:Japan, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 🐵 | Memes, comentários e alguma macacada ⁣📢 | PUBLICIDADE 📩 envia mensagem ⁣👤 | Fundador da coisa 👉 @tiago_custodio

Comentadores is a macro general interest influencer based in Japan, India with around 171.7K followers.

寂寞鱷魚
#15

寂寞鱷魚

@lonely.crocodile
Followers:320KLocation:Dehra Dun, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: 一個愛家的帥爸 #叩波愛情故事 [email protected]

寂寞鱷魚 is a macro general interest influencer based in Dehra Dun, India with around 320K followers.

Poppy Pyramid
#16

Poppy Pyramid

@poppylhh
Followers:968.5KLocation:Japan, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: For Work: DM • TVHost , MC , Actor • @domunditv • @btbeartai • @10fight10 SS3 • @thefacementhailand

Poppy Pyramid is a mega general interest influencer based in Japan, India with around 968.5K followers.

Canbay
#17
Followers:812.5KLocation:Mumbai, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: Management: @rosanozbek

Canbay is a mega general interest influencer based in Mumbai, India with around 812.5K followers.

Вера Полозкова
#18

Вера Полозкова

@bolshe_nikogda
Followers:329.9KLocation:Ukraine, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: альбом «рыжая нить» с александром маноцковым

Вера Полозкова is a macro general interest influencer based in Ukraine, India with around 329.9K followers.

Teyonah Parris
#19

Teyonah Parris

@teyonahparris
Followers:424.7KLocation:United States, IndiaType:Macro influencerCategories:General InterestGender:Not specified

Bio: Actress, Producer, Entrepreneur Founder, @blumbyteyonah

Teyonah Parris is a macro general interest influencer based in United States, India with around 424.7K followers.

Karoline Kleine Buckstegge ✨
#20

Karoline Kleine Buckstegge ✨

@karolinekleine
Followers:811.8KLocation:Brazil, IndiaType:Mega influencerCategories:General InterestGender:Not specified

Bio: Mãe de 5 💙🩵🩷👼🤍 💍 @juliorocha_

Karoline Kleine Buckstegge ✨ is a mega general interest influencer based in Brazil, India with around 811.8K followers.

Socialveins curated shortlist

Why these General Interest influencers in India made the shortlist

Socialveins curated the 20 creators shown above from a selection pool of 1,048 relevant profiles. The purpose is to give brands a focused starting point for campaign research, not an unfiltered export of every available profile.

The shortlist brings together category relevance, creator-location relevance for India, available audience scale, recorded engagement signals, profile information and potential campaign usability.

Curated creators
20
Selection pool
1T
Median audience
3.5L

Among creators shown

Median engagement
7.21%

Where valid data is available

How Socialveins curated this list

  1. 1. Relevance: Creators are matched to the selected category and any location or gender criteria used on this page.
  2. 2. Usable creator information: The shortlist prioritises profiles with enough available information to support meaningful brand research.
  3. 3. Audience and performance context: Available follower and engagement signals are used to provide campaign-planning context.
  4. 4. Campaign usability: The final shortlist is intended to include creators that brands can compare for content fit, scale and potential campaign roles.

What stands out in this shortlist

This version of the shortlist currently leans towards macro creators, with 14 of the 20 displayed profiles falling into that audience tier. Macro creators are generally better suited to broader launches, brand-awareness campaigns and higher-reach content.

14 Macro6 Mega

Strongest content signals

General Interest · 20Local Events · 1

Best campaign uses

Relevant reach, product discovery and creator-led social proof.

Recommended formats

Demonstrations, educational reels, reviews, stories and creator-led campaign concepts.

What brands should verify

Compare recent content quality, audience relevance, consistent views, engagement quality and previous brand integrations.

How a brand should use this curated list

  1. 1. Define the campaign role. Decide whether you need awareness, product education, local discovery, content production or conversions.
  2. 2. Compare a focused group. Select five to eight creators whose content style and audience appear closest to the brand.
  3. 3. Validate recent evidence. Review recent reels, typical views, audience comments, sponsored content and audience geography.
  4. 4. Confirm campaign readiness. Recheck commercials, availability, deliverables, usage rights, brand safety and expected timelines.

Editorial note: this curated list is intended for creator research and campaign planning. Inclusion does not guarantee availability or campaign performance. Statistics describe the creators currently displayed and should be revalidated before final selection.

About this curated General Interest influencers in India list

Practical answers for brands evaluating the creators, audience mix, campaign fit and hiring process behind this shortlist.

Why were these General Interest influencers in India selected for this curated list?

Socialveins curated the 20 creators shown above from a selection pool of 1,048 relevant profiles. The shortlist considers category relevance, selected location and gender criteria where applicable, available audience size, recorded engagement signals, profile information and potential campaign usability. It is designed as a focused research shortlist rather than an exhaustive list of every matching profile.

Who are some of the creators featured in this General Interest influencers in India shortlist?

Creators currently featured near the top of this curated shortlist include Chiv Nguon, Roccuzzo, Adam Bobrow. Their inclusion reflects the profile and performance information available for this particular list. Creator information can change, so Socialveins recommends revalidation before beginning a campaign.

What does the creator mix in this General Interest influencers in India list look like?

The median audience size among the creators shown is approximately 3.5L followers. The median recorded engagement metric is 7.21%. The shortlist currently includes 14 macro, 6 mega. These figures describe the curated creators displayed on this page, not every profile in the broader selection pool.

What types of campaigns are best suited to these General Interest influencers in India?

This curated list is particularly relevant for relevant reach, product discovery and creator-led social proof. Suitable formats include demonstrations, educational reels, reviews, stories and creator-led campaign concepts. The final creator mix should depend on the brand objective, target customer, content requirement, budget and expected campaign outcome.

How should a brand compare creators from this curated list?

Compare recent content quality, audience relevance, consistent views, engagement quality and previous brand integrations. Brands should also compare recent content consistency, typical video views, quality of audience comments, previous sponsored content and how naturally each creator can communicate the product. Strong content signals represented in the shortlist include General Interest, Local Events.

How should brands interpret the filters used for this General Interest influencers in India shortlist?

The India selection uses the creator-location information currently available to Socialveins. A listed location does not guarantee that most followers are from the same city, so audience geography should be checked separately for local campaigns.

Are the influencers in this curated list ready to hire immediately?

This page provides a strong starting shortlist, but campaign readiness should still be confirmed. Before hiring, Socialveins recommends checking recent performance, audience geography, brand safety, commercial availability, content deliverables, usage rights, exclusivity and campaign timelines.

How much does it cost to hire creators from this General Interest influencers in India list?

There is no single fixed price. Creator commercials depend on audience size, recent reach, content format, production effort, usage rights, exclusivity, campaign duration and turnaround time. Socialveins can revalidate selected creators and prepare a campaign-ready shortlist with current commercials and deliverables.