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The Route, known online as therouteofficial, is a prominent digital creator based in Chennai, India. With a follower base of over 101.4K, they has built a strong presence in the Celebrities, Lifestyle, Entertainment space, delivering content that consistently engages audiences at scale.
Recognized for their unique style and influence, therouteofficial maintains a high average engagement rate of 23.73%, with typical posts receiving around 24K likes and 100 comments. This makes them a valuable voice in the influencer marketing ecosystem.
therouteofficial often creates content around Celebrities, Lifestyle, Entertainment, catering to brands across various industries. From viral content to brand collaborations, their ability to connect with fans is what sets them apart.
They is an emerging creator on our platform, making it easier for brands to collaborate with confidence. With proven influence, consistent performance, and a distinctive content style, therouteofficial is an ideal partner for campaigns aiming to maximize reach, visibility, and engagement.
Instagram Reel
A short-form vertical video (up to 60s) shared on feed.
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Reel + Story
Reel posted on feed + a 15s Instagram story.
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Carousel Post
Multi-image swipe post to showcase features, steps, or visuals.
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Single Story
One 15s story with link swipe-up or tag.
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Static Post
A single image post with caption and tags.
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YouTube Short
Vertical YouTube Short up to 60 seconds.
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YouTube Integrated Video
Your brand mentioned inside a natural video by the creator.
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YouTube Dedicated Video
Full YouTube video dedicated entirely to your product or story.
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*Prices may vary based on deliverables, timelines, and campaign requirements.
To get in touch with The Route, simply click the Get Contact button above. You'll instantly receive verified email and phone number details powered by Socialveins influencer discovery platform. This makes it easy for brands and agencies to connect with creators for collaborations, sponsorships, and campaigns.
The Route is known for content in Celebrities, Lifestyle. You can explore their top-performing posts and content style above.
Yes. All contact details, performance metrics, and insights are verified using proprietary tools by Socialveins to ensure authenticity.
Absolutely. You can use the contact information or connect with our team to plan influencer marketing campaigns with The Route.
The Route is currently based in Chennai, India, but their audience spans multiple cities and countries.
To collaborate with The Route (therouteofficial), simply submit your campaign details through Socialveins. You can send a product for review, plan a paid campaign, or request UGC content. Get started now with an easy booking process.
The Route (therouteofficial) has an engagement rate that reflects active interaction from followers, including likes, comments, shares, and saves. Engagement rate helps determine how well content resonates with their audience.
The cost of working with The Route (therouteofficial) for a paid promotion varies by content type, campaign duration, and deliverables. On average, pricing starts from ₹X and may increase based on scope.
The Route (therouteofficial) primarily creates content in the lifestyle niche, with a strong influence in areas like fashion, beauty, fitness, or entertainment, depending on the brand fit.
Campaigns with The Route (therouteofficial) typically start at ₹X, depending on the content format and usage rights. Barter options may also be available for select product categories.
To collaborate with The Route (therouteofficial), brands submit a campaign brief via Socialveins. Our team coordinates communication, negotiates deliverables, and ensures content delivery and performance tracking.
Yes, The Route (therouteofficial) is open to product launch partnerships, app promotions, and full-fledged campaigns. Submit your requirements to check availability and get started quickly.
Yes, The Route (therouteofficial) is primarily active on Instagram and can create content formats like Reels, Posts, and Stories. Platform-specific campaigns are ideal for targeted visibility.
The cost of a single Instagram post by The Route (therouteofficial) starts from ₹X. This includes content creation, captioning, and organic posting to their audience.
Yes, The Route (therouteofficial) has previously promoted mobile apps and can deliver effective content to drive downloads and engagement, especially for lifestyle, finance, or utility-based apps.
Yes, The Route (therouteofficial) is open to long-term brand collaborations, including ambassador roles, monthly content retainer models, and affiliate partnerships.
The Route (therouteofficial)’s average reach per post depends on the content format and audience activity. On average, posts reach X to Y people organically, with higher visibility for Reels and viral content.
The Route (therouteofficial) is a great fit for industries like fashion, beauty, skincare, wellness, tech gadgets, or D2C brands — depending on their niche and content style.